What Box? Seminar 2022

Join Bill & Friends for 2 Days of Creative Deal Structuring & Financing!

New for 2022: Join Virtually via Zoom!

August 20-21, 2022
Marriott Tampa Westshore | Tampa, FL

What Box? Is a One-of-a-Kind Creative Deal Structuring Seminar for Experienced Real Estate Investors

The name of the game is Financial Freedom and the key is Mailbox Money!

Real estate investing is not about buying, selling or renting homes. It’s about helping people solve their real estate problems. Bill, Maria, Lindsey & Adrian will show you a number of their win-win deals, including the paperwork used to memorialize the transaction.

If you want to learn how to do your deals better, if you want to be able to make the impossible deals profitable, then this is your gotta-be-there-event! Join us for this incredible 2-day event and let these amazing, giving, sharing, talented, knowledgeable investors help you get on the fast track to financial freedom!

Join us for an incredible weekend with some of the most experienced and successful real estate investors in the country.

What Box? was born in a two-word email around 2004. Bill called his friend, Pete Fortunato with a deal-structuring question. Pete’s advice worked and the deal quickly closed. Bill sent Pete a Thank You letter for his incredible outside-the-box thinking. Pete sent a classic two-word email in reply: What Box?”

Those two words manifested a new way of thinking for Bill!


Click on a presenter below to read about their experience in dealmaking.

Bill Cook

With more than 30-years of face-to-face dealmaking experience, Bill is one of the most imaginative advanced creative deal structurers in the country. Whether you need to know how to creatively construct, or creatively fund, or creatively hold, or creatively sell a property, Bill is the person many experienced real estate investors turn to for help.

When it comes to advanced creative deal structuring, Bill’s focus is on Structure Stacking. With Structure Stacking, multiple creative deal structuring tools are used to make a single real estate investing transaction work. By using Structure Stacking, an investor can make impossible deals possible. Structure Stacking allows you to leave your competition, such that it is, in the dust.

In addition, Bill is one of a handful of real estate investors who has the know-how, skill, and experience to work with Pure Options. Less than 1% of the real estate investing world has ever heard of a Pure Option, even though it’s one of the most effective deal structuring tools in the business. For over 20 years, Bill has used Pure Options to generate cash flow, profit and to protect his and Kim’s assets.

Bill has taught his What Box? Seminar for six years and has helped investors all over the country to become better, more creative deal-structurers. Bill’s methods and ‘What Box?’ thinking has helped his friends and fellow investors to become more financially sound, more financially free than they could ever imagine! You are going to benefit greatly from this event……..we promise!

Bill Cook

Maria Giordano

In a former life, Maria was a trauma nurse for Scottsdale Healthcare working days, nights, weekends, holidays and not seeing much of her family. She’s been a divorced single mother, her oldest is disabled and Maria knows all too well what it is like to have more month than money. Maria learned early on that real estate is the answer creating more millionaires and billionaires than any other industry.

Once Maria and her husband Gary started investing in real estate Maria was able to replace her income as a trauma nurse in less than 45 days and made over $648,000 in their first 6 months investing in real estate. Together Maria and her husband Gary created a multi-million-dollar real estate business exclusively using other people’s money.

Maria has done just about every deal you can imagine, fix-n-flip, Airbnb, land lording, owner financing, spec builds, minor land divisions, short sale, rent-to-own, and her favorite creative deal structuring. But Maria’s real specialty is making the impossible possible through options, subject-tos, and WRAPS. This means she has seen every scenario out there of what gets people in trouble.

Maria is the author of 4 books on real estate, interviewed in many news articles and websites, including RealtyTrac, Investors Business Daily and The Wall Street Journal. She’s been featured on ABC’s Nightline and Good Morning America to name a few.

Maria is passionate about helping people learn to invest in real estate using little to no money of their own. Creating an investment portfolio, which will allow you to create the life of your dreams, a life on your own terms.

Maria brings a wealth of knowledge and experience to What Box? and we are thrilled to have her on the stage this year!

Maria Giordano

Lindsey Jensen

Lindsey Jensen is a wife and a mother to a 4 year old daughter and 7 year old son. She is also a phenomenal real estate investor who uses creative deal making to solve others real estate problems. She is also a landlord with over 70 doors.

When asked about real estate investing, Lindsey replies: I have wanted to be a real estate investor since I was 21 when I first read Rich Dad, Poor Dad. I grew up around real estate, my Dad has been a real estate appraiser since I was born. I grew up helping him at work, walking houses with him, looking addresses and streets up on the microfiche, and later helping my dad with his real estate flips. My background includes working as a loan officer and as an account executive for lenders. I had bought 2 houses by the time I was 24 and was already the landlord to my first house.

I first learned about creative deal making in real estate in 2016. It was the first time I ever heard about all these fantastic ways to purchase real estate! My mind was blown and I was in love. I learned all I could that year and bought some marketing and made some offers. I bought my first creative deal in December of 2016 as a 0% seller finance deal. I was able to refinance that deal the next year and, by slamming the note, was able to pay down $9,600 in principle that same year.

In 2017 I had the pleasure of meeting 3 investors that would teach me the most important things I needed to start my real estate investing career.

The 3 things I learned that year that changed how I thought of investing:

  1. The amazing art of property management
  2. I am not buying houses; I am solving people’s problems.
  3. Flipping houses is another job, keeping them long term creates wealth.

Since 2017, I have gone on to grow my portfolio to 28 properties. Most of my properties are single family but I recently dipped my toe into some multi-family deals that were too good to pass up. I have built a professional landlord company, allowing me to master lease properties, and I have learned how to rehab a property from top to bottom.

I creatively purchase properties via Subject-to, seller finance, lease purchase, and creative brrrr refinance for rentals. I have JV’d (Joint Ventured) deals, been a hard money lender, and have drafted the paperwork to memorialize these unique deals.

I have purchased houses by sending mailers, cold calling, door knocking, texting, referrals, and more.

I have built systems, managed people, and utilized creative structures, all while helping so many people in so many different situations.

Lindsey brings her experience and knowledge in landlording and Master Leasing to the What Box? Seminar and we are honored that she joins us this year.

Lindsey Jensen

Adrian Smude

Adrian Smude has been investing in real estate since he became an accidental landlord in 2002. Adrian attempted to invest again, but his second home ended as a short sale. After 11 years of being a hobby landlord, he discovered his passion for real estate through REIA meetings. Adrian switched his investing niche to Mobile Homes with Land and has been following this path ever since. He is a part of 3 masterminds, including a high level mastermind which he hosts. In addition, he is the Best Selling author of HOW TO BUY MOBILE HOMES and teaches about his success and failures.

When we asked Adrian to give us his bio, we asked him to keep it tight ~ one paragraph. He complied. He kept the story of his incredible life and amazing talents to just one paragraph. The ladies (Maria & Lindsey) however, didn’t. I just had to laugh. Why said in 10 words, what you could easily say in 1,000!

So I took the liberty to share a little more of Adrian’s life with you.

Knowing Adrian for the past several years, I can tell you that he is a kind, genuine, self-motivating, self-challenging, funny, humble young man. Adrian takes charge of his life. He doesn’t just let life happen to him. He wanted to calm his fears and become a better speaker, so he stepped outside his comfort zone and joined ToastMasters. He wanted to travel the world, so he built a real estate portfolio that gave him the freedom to jump in the car/bus/train/plane and courageously go experience all this world has to offer. He wanted to share his experiences and the lessons he has learned with other investors, so that they would avoid the same mistakes and experience the same level of freedom and joy that he has, so he wrote a book on How to Buy Mobile Homes. With his mega-watt smile and his joyful personality, Adrian teaches at REIA’s and Real Estate Conferences across the country.

Adrian is creative and courageous when it comes to marketing his business and products. He is not afraid of wearing bright yellow ‘MyWifeBuysMobileHomes’ t-shirts, nor is he afraid of wearing the same saying on a bright yellow speedo while hanging out (maybe that’s the wrong word) around the pool with a bunch of fellow real estate investors.

Adrian’s Lifestyle REI facebook page is full of content and encouraging words for beginner and seasoned investors alike. You will benefit greatly if you take a moment to ‘friend’ him.

Bill and I are honored to call Adrian our friend and we are thrilled to have him on the stage at What Box?

Adrian Smude

Learn Advanced Structures, Including:

Master Leases with Purchase Options

Seller Carryback Funding

Subject-To Deals

Lonnie Deals

Wrap Mortgages

Private Money Lenders

Shared-Equity Notes

Pure Options

Additional topics Bill, Maria, Lindsey & Adrian Will Cover:

  • The questions that allow sellers to creatively structure their deals!
  • The documents used to memorialize each structure!
  • Entities used to control and transfer real estate!
  • How to become a Master Negotiatorit’s much easier than you think!
  • How to fund deals without institutional financing.
  • Why your focus should be on the deal after the deal.

Questions and Debate Always Encouraged

– Get involved, this class is for you!

“We took Bill’s What Box? Seminar and his Options Seminar and learned (and implemented) so many ‘structure-stacking deal-structures’ that our family’s financial wealth has skyrocketed! Who knew some of the crazy things you can do!  I love how Bill teaches!  So easy to understand!”

Samuel N.

Bill has the God-given talent of explaining the most complex deal-structures and making them easy to understand.  His heart and obvious passion for helping people succeed in real estate is a refreshing blessing for this industry.

Sue M.

> What’s in it for you: Since 2012, most investors have learned from ‘gurus’ who only know how to wholesale or flip real estate in a quickly appreciating market.  Not much creativity or imagination needed.  But what happens when the music stops?  What happens when real estate values and rents begin to drop?  Do you know what to do?  Do you know how to structure those deals?

Bill Cook has worked in many up and down markets.  Some of the structures Bill and his friends teach will work best in appreciating markets, others they teach work best when the market is depreciating.  What is this knowledge worth to you?

> Now it’s up to you: Real estate investing is a simple business – but it’s not easy! It’s not about buying, selling and renting houses.  It’s about finding people to help and problems to solve.  At What Box? you’ll see lots of real-world deals – including the paperwork used to memorialize the accords.  If you believe having more and better tools in your deal-structuring toolbox – tools your competition doesn’t have – is a good thing, we’ll see you at What Box? in Tampa on August 20th & 21st, 2022!

Call Kim for more information (770) 815–8728

100% Money-Back Guarantee

We will not waste your time. If, for any reason, you feel What Box? is not worth your valuable time, we will gladly refund your entrance fee – no questions asked.

Date & Venue

August 20th and 21st, 2022

Marriott Tampa Westshore
1001 N Westshore Blvd. Tampa, FL 33607

Ask for the What Box? Room Block

For reservations, Call (813) 287-2555 or
Book Your Room Online.

New Virtual Option!

Can’t join us in person? Sign up to be a virtual attendee.